Hi Daniel-
Sorry I haven't gotten back in a while. I've been working from the road & internet has been spotty.
We had to almost entirely rewrite the ____ write-up. Humor just wasn't where we need it. I've attached the rewrite...please take a look to get a better idea of what we're gunning for. ____ is decent & we'll use it. I'll send you the edit once it's complete so you can see what we liked & didn't.
I'd say about half your jokes are hitting the spot at the moment and that there's definitely room for improvement. Try reading these things a few times before you send them to me. Do they make you laugh? Remove any and all writing that isn't a selling point that you aren't completely proud of something that's hilarious. It's ok to have just a few solid jokes in a write-up so long as they are genuinely well written and funny....but humorous writing that doens't make someone laugh is just a waste of time. Make your moments count in these things & make every single write-up one you'd want to submit as a writing sample for a humor writing contest. If we're not consistently hilarious on _____ we'll be no better than the other daily content sites that nobody reads. The selling points have been OK but I'd go farther than you have. Go the extra mile to be as persuasive as possible. If it ends up over the top, we can scale it back in editing far more easily than if we have to add content to make something more persuasive.
Cool?